PandaConf

Forget what you’ve learned about marketing, as we explore how technology has transformed the industry. Global giants, CMOs, international brands, and adtech startups dive into the new landscape at PandaConf.

Carol Carpenter, CMO, Unity on Centre Stage, during day three of Collision 2022 at Enercare Centre in Toronto, Canada
Carol Carpenter
CMO
Unity

What's happening?

PandaConf leaves no stone unturned while diving into the future of marketing, exploring current trends through four curated content streams. Your ticket gives you access to every talk, roundtable and masterclass happening at Collision, as well as 15-plus other tracks at the event.

PandaConf stage during day one of Collision 2023 at Enercare Centre in Toronto, Canada
Social media & influencer marketing

The global digital advertising market is valued at $602.25 billion – 66.4% of the overall expenditure on media ads. With the lion’s share of ad spend going to digital platforms, our experts will reveal the need-to-know social media trends and influencer marketing hacks to supercharge your social advertising in 2023 and beyond.

New frontiers in adtech

Advertising has arrived in the metaverse – and across Web3. But how can brands and companies leverage this groundbreaking decentralised technology? We will hear how pioneers in these spaces are discovering new audiences and finding exciting new ways to engage with customers.

The cookie will eventually crumble

Despite Google announcing it would postpone the end of third party cookies until 2024, their demise is only a matter of time. Obtaining and analysing post-cookie data will become the holy grail of the marketing industry. Hear about the new innovations in advertising technology designed for a privacy-centric, anti-tracking world.

Purpose-led branding & marketing

In 2023, consumers expect their favourite brands to align with their personal values. Learn from the experts how, beyond authenticity, brands are expected to adapt to social movements in environmental sustainability, racial justice, equality and diversity. Find out how values-led storytelling can transform your business.

Meet some of our past PandaConf speakers

Marc Pritchard
Marc Pritchard
CMOProcter & Gamble
Kristin Lemkau
Kristin Lemkau
CMOJPMorgan Chase
Blake Chandlee
Blake Chandlee
President of Global Business SolutionsTikTok
Melissa Selcher
Melissa Selcher
CMOLinkedIn
Jane Wakely
Jane Wakely
CMOPepsiCo
Jean-Charles Decaux
Jean-Charles Decaux
Co-CEOJCDecaux
Sairah Ashman
Sairah Ashman
Global CEOWolff Olins
Julia Goldin
Julia Goldin
Global Chief Product & Marketing OfficerThe Lego Group
Neal Mohan
Neal Mohan
CEOYouTube
Lorraine Twohill
Lorraine Twohill
CMOGoogle
Jeff Titterton
Jeff Titterton
CMOStripe
Gail Heimann
Gail Heimann
President & CEOWeber Shandwick
Josh Richards
Josh Richards
Founder & CEOCrossCheck Studios
Alicia Tillman
Alicia Tillman
CMOCapitolis
Gary Vaynerchuk
Gary Vaynerchuk
Founder & CEOVaynerMedia

Companies that have joined our events

atlassian logo
hootsuite logo
Susan Credle, FCB Global, on the Panda Conf/Creatiff Stage during day two of Collision 2018

“Brands and advertising can show you a dream world and open up your horizons.”

Susan Credle, Chief Creative Officer, FCB Global

Mada Seghete, Co-founder & VP of Marketing Branch

“Refocus on owned and organic channels.”

Mada Seghete, Co-founder & VP of Marketing, Branch

Gary Vaynerchuk, Founder & CEO, VaynerMedia

“Creativity is the variable of success.”

Gary Vaynerchuk, Founder & CEO, VaynerMedia

Be the first to know who'll be joining us onstage at Collision

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